Nira is a division of Rola’s business dedicated to music production and creative sound design. The identity was developed around the parent company’s logo, maintaining its mechanical motion-inspired essence while evolving it into something more expressive and rhythmic. The concept reflects constant reinvention, collaboration, and forward motion — much like the dynamic world of music itself. A broader visual idea was constructed using the notion of building, rhythm, and mechanical precision as its foundation.

Created the complete brand identity for Nira Rola, a music house and sister company of Rola Productions. The logo playfully nods to its origin while adding a touch of attitude — a witty, rebellious twist that perfectly captures the creative energy and bold personality of the brand.

Location

Pakistan

Client

Nira Rola (A Music House)