Identity

Sapori di Bice

Sapori di Bice

Designed the logo for Sapori di Bice, a sister company of the Bice Group, which also owns the renowned Bice Mare seafood Italian restaurant. The goal was to create a visual identity that felt connected to the parent brand while standing confidently on its own. Drawing inspiration from the Bice Mare logo where a fish head cleverly replaces the letter C to emphasize the restaurant’s link to the sea. We explored ways to reinterpret this idea for Sapori di Bice.

To maintain brand consistency, We incorporated a fish head into the letter O, flipping it upside down to give it a fresh and unexpected twist. This subtle yet meaningful modification preserved the shared design language while establishing a distinct identity for Sapori di Bice, reflecting both creativity and continuity within the Bice Group’s brand family.

Location

United Arab Emirates

Client

Bice Group